The corporate strategy was developed and launched in 2019. In addition to ambitious financial targets, important elements include a focus on operational efficiency, an increase in market penetration, and the targeted orientation on environmentally friendly products and sustainability.
Sika’s Growth Strategy 2023
Various initiatives contribute to the achievement of the strategic targets:
Key Investments
Investments in new plants and acquisitions expand market presence, drive growth and margins.
Investments in R&D
Investments in R&D lead to the launch of a large number of new products in all target markets every year. Sika spends approximately 2.5% of sales on R&D annually.
Globally Organized Procurement
Globally organized procurement coordinates purchasing in all regions, resulting in more price efficient sourcing.
Focus on Pricing
Focus on pricing with global pricing tools and monthly pricing reporting.
Transparent Performance Management
Transparent performance management focused on well-defined KPIs.
Strict Cost Management
Fast efficiency measures in countries which are not growing.
Operating Leverage
Sales growth of 6-8% generates higher margins, as costs increase at a disproportionately lower rate.